A comedic drama about the cutthroat world of 20th-century beauty empires and the loneliness of success.
Step into the glamorous yet ruthless world of Helena Rubinstein, the cosmetics magnate who built an empire but found herself increasingly isolated. This comedic drama explores the final decade of her life, revealing the personal cost of ambition and the complex relationships forged in the pursuit of power.
Director Raimundas Banionis delves into the untold stories behind the beauty industry, focusing on Rubinstein's rivalry with Elizabeth Arden and her unexpected bond with her Irish secretary, Patrick. It's a poignant look at a woman who sacrificed everything for her career, offering a compelling narrative about human connection and the solitude that can accompany immense success.